Fit Pro Business School 4-Part Playbook: Part 2 Research & Development (3 CEU Hours)

3 CEU Hours:  NASM .3, AFAA .3, AAAI 3, IFTA .3, ACSM .3       

(Petition for ACE, ISSA, ACSM)

Description: 

Before launching or growing a fitness business, understanding the landscape is essential. This module explores industry trends, certifications, competitors, target audiences, startup costs, ROI, and strategic relationships — equipping you with a clear roadmap for aligned, informed business decisions.

Objectives:

• Conduct meaningful market and industry research

• Define vision and success outcomes

• Evaluate education and credentials critically

• Analyze competition and audience deeply

• Plan financials and ROI effectively